🚧 Page In Progress πŸ“‘βœπŸ» 🚧

So sorry! This project is done but the writeup is still in progress. Rather than give you a premature peek behind the curtain, I've put up this barrier. Check back soon!

About: Based in Seattle, WA, I am a tinker artist turned product designer. Growing up, I took hard drives apart with my friends and siblings to make art with the pieces. Today, I bring that same technical and creative curiosity, an academic background in psychology and user-centered design, and seven years of product design experience to the table.

Currently: I'm working as a product designer on the Outbound Logistics Technology team at Lululemon, where I've been designing tools to more easily automate logistics decisions since 2024.

Where I've Been:
I moved to Seattle and consulted as a freelance UX designer and product strategist. I helped the founders of Knomee refine, develop, and prototype their vision, which allowed them to raise an initial $250,000 pre-seed round. In July 2023, I joined inquirED as their first UX/UI designer, where I established a Figma design system using and brought better navigation, accessibility, and mobile compatibility to the forefront of their curriculum platform for teachers.

I was co-founder and product lead for cross-platform digital products at ILWE.io, wearing lots of hats to save on haircuts. Over 36 months our small scrappy team raised a $400,000 pre-seed round, brought to life a web app, and released two mobile apps aimed at empowering and connecting the next generation of 'bedroom creatives.'

Thank you for coming to poke around my portfolio! I built it myself in HTML, Java, and CSS. Stay tuned for updates, check out my resume, drop me a line with feedback and reccomendations. And don't hesitate to reach out if anything catches your eye.

Cheers

Aidan ODay

Featured Work:

optML shippper

AI-augmented Shipping Dashboard

Fall 2025 - How might a top 3 global athletics company leverage machine learning to optimize their downstream supplychain?

Dawg Walks

Service design for UW

Autumn 2025 - How might we increase safety and connection for UW students traveling after dark?

Linkβ„’ Creative Connections πŸ–‡πŸ“±

Mobile UX Design for ILOVEWHATEVER.

Summer 2022 - How might we create an app for creative connection that is atomic, and so simple that anyone can use it?

More Projects:

Pebble AI

In-context Academic Advising

Spring 2025 - How might we guide lost students at a critical junctures in their academic journeys using agentic adivsors trained on historic student data and advising materials?

Twabler 🐣 🏷

Mobile UX for Code for San Francisco

Autumn 2019 - A labeling method for ML NLP training sets that improves on old methods by segmenting and batching tweet labeling tasks, so that labelers can spend less time thinking and more time labeling.

Knomee Financial Identity PrototypeπŸ“±πŸ’΅πŸ§˜β€β™€οΈ

Strategy and Prototyping for Knomee

Winter 2023 - How might we help the newly-affluent meaningfully and align their financial planning with their deeply-held personal values?

Better Curriculum Navigation and AccessibilityπŸ““πŸ‘©β€πŸ«πŸ—ΊοΈ

Improving the inquirED portal with accessibility and clear navigation

Summer 2024 - How might we use accessibility compliance requirements as an opportunity to improve the overall feel and clarity of our curriculum portal?

Synq Logo and Animation ⚜️🎞

Logo and Motion Design for Synq

Autumn 2022 - A monolithic β€œS” revealed as just a part of the larger whole: a composite isometric cube - which, reminiscent of the molecular structure of sugar, carbon fiber and crystalline diamond, evokes the strength and sweetness of "synqing" swiftly with others to join in spontaneous shenanigans.

JORDACHE Shopify Home Page πŸ΄πŸ‘–

Responsive Landing Page for JORDACHE

Winter 2023 - How might we revamp JORDACHE's 2019 online storefront to communicate "Sexy, Bold, and Timeless?"

Stay Home 🏠 🦠

Mobile App Hack

Summer 2020 - How might we transform staying home into a fun, safe, and rewarding communnal experience?

TactTiles 🟦 🧀 🟨 πŸŸ₯

Interaction Design for DALI Lab.

Winter 2018 to Spring 2019 - A customizable sensory therapeutic toy for people with Autism with heightened sensory input. TactTiles is a box with magnetic, detachable tile sides, each with a different texture or dynamic interactive component. Users can choose which textures to attach to the sides based on their preferences, and store the others inside the box.

Rent Cap πŸŒ‡

Logo and Web Design for Code for San Francisco

Autumn 2019 - An informational portal for helping tenants determine new rent protection status by answering a few simple questions and referring them to resources based on where they live.

Better Honor Code Adherance πŸ€₯

Culminating Systems Design Case for Design Thinking

Fall 2018 - Do students cheat at Dartmouth? Who? How? Why? If so, what can faculty and administrators do to curb this undesirable behavior?

Totes Wide Open πŸ‘œ

Product Design for Design Thinking

Fall 2018 - An over-the-shoulder tote that opens wider than any other bag, and shuts in an instant to get students on the move after a sprawling study session.

Animation 🎞

A Gallery of Motion Graphics.

I create animations and motion graphics using a mix of procreate, Adobe Animate, and After Effects. Hours of illustration become seconds of animation, if you're lucky.